An Introduction to Social Media for Arborists
In this one-day course you will go back-to-basics to understand the importance of social media for your Arb business.
The day will start with a discussion of what’s happening the world of social media in 2020.
We will spend time looking at each of the four main platforms – Facebook, Instagram, Twitter and LinkedIn – to understand how to set up profiles, and use them to effectively promote our businesses.
You will hear ideas on what type of content to post, and how often.
The session will be led by a chartered marketer, independent consultant and Facebook accredited trainer, Luan Wise.
There will be presentations, practical exercises and Q&A.
Please bring your smartphone, tablet and/or laptop.
Luan is a chartered marketer, with almost 20 years’ experience in agency-side, client-side and consulting roles. She has worked with organisations large and small to help them work more effectively, maximise new business opportunities, and to grow sustainably. She is author of the award-winning book, Relax! It’s Only Social Media, and creator of the Social Media Planner – recognised by The Independent as one of the 9 best books for entrepreneurs. Luan is a course instructor for LinkedIn’s online learning platform and an accredited social media trainer for the Facebook/Enterprise Nation #SheMeansBusiness campaign. She works with business owners, managers and marketing teams to audit, train and provide support on how to make their marketing more effective.